I liked this brief discussion on the design of Obama’s campaign website, especially his use of the Gotham font. Since my students and have been working on WikiCandidate for the last few months, a lot of our discussion have been about how to design the site to most closely approximate the sites set up by the current presidential candidates. We’ve tried to draw from all of them to find what is apparently the convention these days for candidate sites — not far from the conventional “content management” site, the obvious profusion of red and blue, plus some surprising commonalities of site categories, button location, and aesthetics. But I have to agree with Heller and Collins, Obama’s use of the Gotham font does do something for his site that the others do not quite match.

I think I could be a font nerd, if I knew a little more about them.